Media Plans, Social Networks, Transparency and Twitter - B2B Marketing Zone

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Media Plans

Social Networks

Transparency

Twitter

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The Dirty Dozen Top 12 Social Media Mistakes to Avoid

Webbiquity

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Automated welcome DMs on Twitter and the like are obnoxious. Trying to automate interaction. Conversations can’t be automated.

Social Media Allocation Media Marketing Automation Services

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Top 5 Social Media Trends For The B2B Marketer

Marketing Insider Group

JULY 13, 2010

Business pros find value from social media channels in 3 main ways: to “Connect” on sites like LinkedIn and Facebook , to “Collaborate” on sites like Toolbox or the SAP Community Network (disclosure: I work for SAP) and to “Share” on sites like Twitter and Slideshare. Click here to cancel reply.

Social Media Peer-to-peer Social Marketing B2B Marketing

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media Media Webinar Metrics Paid Search Agency

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JULY 6, 2010

Build Your Defense Shield Especially in times of crisis, it’s a company’s obligation to be as open and transparent as possible, as well as to communicate most expeditiously to those consumers impacted. By transparent, I mean keep it real and no lip service. The most efficient way to do this today is online.

Social Media Media Webinar Metrics Paid Search Agency

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Co-op SEO and the Future of Websites | Guest Posts | Social Media.

Convince & Convert

JULY 26, 2010

The more content, the better which leads me to the next thing… Social Media Optimization Sites like Facebook and Twitter can help you spread your brand’s net even wider. Someone searches for you, they’ll find your Twitter profile or Facebook brand page. That’s where the Pitch™ comes in.

Social Media SEO Marketing Websites PR

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Please Help Me Support Make-A-Wish Foundation | Convince & Convert.

Convince & Convert

AUGUST 24, 2010

It gets spammy on Twitter with requests and DM’s, and then I see posts like this that, while the intent behind it is good (for MaW support), it could be viewed negatively. I guess it’s all transparent, so it’s not really “bad.&# It’s one of the reasons I don’t like the whole voting process of SxSW.

Paid Search Agency

Paid Search Agency PR Advertising Agencies Word of Mouth

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 20, 2010

I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction. Linkedin Groups vs. Twitter. This chart shows usage of five major social outposts by organization type. Podcasts vs. YouTube.

Social Media Media Webinar Metrics Marketing & Strategy

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Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. You can find her on Twitter or, if you’re lucky, behind a rolling pin making a fresh pie. Have you read the Terms link provided by Facebook, Twitter or YouTube? Ad Chickadee ?

Social Media Paid Content Media Advertising Agencies

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. includes slides and worksheet) [link to post] (THAT’S Transparency!,

Social Media Media Webinar Metrics Marketing & Strategy

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 14, 2010

With social media, we can join conversations previously hidden, but what we need is the same as ever: a way to reach you – the places you metaphorically live, the clubs you frequent, the places you hang out, the company you keep. Adding a Twitter field to your contact records is only a start. Have you tried out Flowtown?

Social Media Work Management Marketing Management Media

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JUNE 3, 2010

Their transparency (at least on the operational side) has been laudable. Their transparency on the effects side less so, based on new photos today of oil-soaked birds, etc. link] sue_anne Have to disagree about the transparency of BP on this issue. sue_anne Have to disagree about the transparency of BP on this issue.

Social Media Media PR Webinar Metrics

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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

APRIL 1, 2010

But, facebook.com/mntimberwolves appears to be available, and their Twitter handle is @mntimberwolves. The Twitter background includes zero evidence of any other outpost. Linked from Twitter. They need to snap up that Facebook name pronto. The YouTube channel is barely mentioned on Facebook. Your Web site. At a minimum.

Social Media Paid Search Agency Media Advertising Agencies

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

APRIL 13, 2010

I also learned the lesson and critical importance of being authentic and transparent. I also learned the lesson and critical importance of being authentic and transparent. Tons of applicability for social networking. You've just written the recipe for Twitter success, too. All of us have influences.

Social Media Media Webinar Metrics Paid Search Agency

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JUNE 7, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: The Best Advice Has No Shelf Life It’s Time for Real-Time Is Twitter for Business Even Worth the Trouble? Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.

Social Media Media Webinar Metrics Marketing & Strategy

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It's Time for Real-Time

Convince & Convert

JUNE 11, 2010

Kurrently Revolutionizes Real-Time Search With Twitter + Facebook Results Syx58168 The dunk sb world is a comedy to those who thinks, a tragedy to those nike dunks who feels.Look not mournfully into the nike dunk high past, it comes not back again. No time like NOW: The real-time revolution. ColinZammit Congrats you two! link] Cynthia C.

Webinar Metrics

Webinar Metrics Paid Search Agency Social Media Ad Exchange

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4 Steps to Drive Sales with a Social FAQ | Blogging and Content.

Convince & Convert

MAY 11, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000. How can I help you?

FAQ

FAQ Top of Funnel Paid Search Agency Social Media

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. Hope that helps!

Social Media Media Paid Content Work Management

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Is Social Conversation a Myth?

Convince & Convert

AUGUST 31, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth?

Conversion Paid Search Agency Social Media Advertising Agencies

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MARCH 18, 2010

Our strategies and expectations for social media are in reality a complement to what we’re doing in email and lifecycle marketing. Social media is not some other discipline that should warrant throwing business concepts out of the window. Twitter and Facebook are not strategies. They are tools.

Social Media Media Webinar Metrics Marketing & Strategy

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. It’s a good choice for agencies, too.

Social Media Media Paid Content Webinar Metrics

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

FEBRUARY 9, 2010

Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. And in most cases, we’re willing converts, with Facebook’s ease-of-use and Twitter’s immediacy replacing letter writing and meeting up for lunch.

Social Media Webinar Metrics Media Paid Search Agency

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

AUGUST 26, 2010

For social media professionals inclined to get their mathematical hands dirty, it’s a winning combination. Six types of reports are included in RowFeeder: Post Volume and Velocity Analysis – What’s being said about keyword(s) on Twitter and Facebook. No problem. Pricing is quite reasonable for RowFeeder.

Social Media Media Webinar Metrics Work Management

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Do You Have the Guts to Expect Social Media Failure | Social Media.

Convince & Convert

SEPTEMBER 1, 2010

If you set your clients up to think Social Media is about the sale, then by all means tell them to “Expect to Fail&#. If you train them to participate honorably and transparently and to expect “Engagement&# as a result of social participation – then they can expect to win. link] jaybaer Yes and no.

Social Media Media Paid Search Agency Advertising Agencies

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

AUGUST 4, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why Influence Mining is the Next Gold Rush Is Twitter for Business Even Worth the Trouble? If you'd like another example search @thedoubleshot on twitter. Good luck on the move! side of neg.

Social Media Media Webinar Metrics Marketing & Strategy

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The 39 Social Media Tools I’ll Use Today

Online Marketing Institute

OCTOBER 31, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. It’s a good choice for agencies, too.

Social Media Paid Content Tools Media

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Wow Online Influencers With An In-Person Experience

Convince & Convert

JULY 9, 2010

Time is proving that no matter how much social media changes, the core rules of engagement remain the same. Transparency and authenticity have been points of entry recommended by social media experts since its beginnings. And the online influencers recognized that for what it was: transparent and authentic.

Personalization

Personalization Paid Search Agency Transparency PR

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 23, 2010

link] Avi Joseph Nobody Said Social Media Was Easy from @jaybaer [link] [link] Jim Weldon Nobody Said Social Media Was Easy: Social media isn’t inexpensive, it’s different expensive.In In the end Todd points out they found a niche there and the space is indeed not ruled by maximum transparency.

Social Media Media Paid Content Webinar Metrics