Customer Experience Matrix
DECEMBER 8, 2011
. - Facebook forms: use forms within Facebook pages and apps to gather customer permissions - social sign-in: use social media sign-in services to replace marketing automation forms - personalized Facebook ads : display different ad versions on a Facebook page based on the user’s profile, including both Facebook and non-Facebook data Marketo - sharing: (..)
Ambal's Amusings
MAY 12, 2010
Blog Savvy B2B Marketing Twitter StephanieTilton. Restructure websites around buyer personas and buying stages, and/or launch prospect-focused microsites. Click and download FREE eBook from Marketo and ClickDocuments. Stephanie Tilton. " Stephanie Tilton's Marketing Prediction for 2010. Recommended Resources. Over to you.
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Adobe Experience Cloud Blog
JULY 27, 2012
Promote leading by example and have them active Twitter accounts and make sure they are contributing to your company blog on a regular basis. At Marketo, we have created a Social Media Policy document that outlines what social networks to participate in, how often, and what the ground rules are. 2) Create a social media policy.
Adobe Experience Cloud Blog
JULY 8, 2014
Hyundai : Built its microsite, BecauseFutbol.com, on Tumblr. In terms of share of voice on Twitter, Hyundai is currently the clear winner here – at 71%, compared to Volkswagen’s 29%. The World Cup of Marketing Part 2: Volkswagen vs. Hyundai was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link].
Adobe Experience Cloud Blog
AUGUST 9, 2012
Your company may have just begun to develop your Facebook and Twitter presence, while other companies may be leveraging more advanced techniques. This can take place during a formal social media training day or even a social media microsite. Set a baseline of where you are now and set goals for where you will want to be in stages.
Adobe Experience Cloud Blog
APRIL 9, 2009
You can also follow Jep on Twitter ( @jepc ). I enjoy it so much that I will start my own demand generation practice this summer, working together with companies like Marketo. They help capturing more leads on the website with effective landing pages or microsites. LeadSloth on Demand Generation: Smart Tools for Lazy Marketers.
Adobe Experience Cloud Blog
NOVEMBER 15, 2012
CRM systems are designed and optimized for a very different purpose, which is what creates the whitespace for marketing automation vendors (like Marketo). Note: Although he was an independent consultant when he wrote that post, Jep is now the Director of Expert Services at Marketo.). Marketing Automation. Business Goal. Call Logging.
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