Lattice

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Scaling ABM with Predictive Analytics and Marketing Automation

Lattice

Use integrations with marketing automation to feed pre-built segments into hyper-targeted campaigns. Check out a recent webinar from our head of product marketing Nipul Chokshi, and Marketo’s VP of Product Marketing Mike Telem, that provides examples of how scaling ABM is making a huge impact for savvy companies!

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The Next Generation Platform for Account-Based Everything is Here!

Lattice

But now, marketing and sales can now use the score along with data from our Lattice Data Cloud (which tracks 150M+ companies, 250M+ contacts and 30,000+ signals per company) right within your marketing automation and CRM systems. Marketers can then nurture each of these contacts until the account is ready for sales engagement.