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B2B Memes

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Three Ways to Make Media More Personal

B2B Memes

and social media, along with the impact of Google search, would have rendered our efforts irrelevant. There are many ways to go about that, but here are three that should be at the top of every publisher’s list for consideration. The onset of Web 2.0 Aggregate.

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Three Ways to Annoy People and Produce Great Content

B2B Memes

As with any other product, obsessing over details and searching for and correcting flaws won’t do any good if you never ship. In listing these three editorial imperatives my point isn’t that deliberately unfriendly behavior is good for content. Insist on finishing. You must resolutely point them to the vending machine down the hall.

Ethics 100
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Editorial Quality Vs. Revenue: A False Dichotomy

B2B Memes

In the era of search-based inbound marketing , advertisers no longer really need third parties and their lists of subscribers. What ad sales staff are reduced to doing is essentially selling marketing materials—it’s the only thing left that still makes sense to advertisers.