B2B Memes

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Social Media and Ethics: An Interview with B2B Editor Maureen Alley

B2B Memes

Like Steve, she is an outspoken advocate of social media and an active blogger and Twitterer. Do you use your personal twitter account (@MaureenEditor) in your professional role as editor of Residential Design + Build ? I do manage RD+B ’s Twitter account plus my @MaureenEditor account. And I stand behind all my tweets.

Ethics 100
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Webcasts Grow Up

B2B Memes

There are a number of social media widgets that the producer can add to the console, including Twitter, LinkedIn, and Facebook. As an event attendee, I was able to resize, rearrange, and close or open the various windows within my browser, and it appears that the producer has even more flexibility in the setup.

Webcast 100
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Nine Keys to a Robust Editorial Career in Social Media

B2B Memes

This is one reason the ranks of LinkedIn have been swelling of late, and why you should sign up if you haven’t already. Although LinkedIn is the most obvious one for business purposes, Twitter and Facebook may be more valuable, depending on the industries you’re involved in. That’s your résumé now.&# Be a social-media networker.

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Jesse Noyes: Brand Journalist or Brand Reporter?

B2B Memes

A few days after Conley’s interview, my friend and ASBPE colleague Robin Sherman had this to say on LinkedIn about the concept of brand journalism: “Whatever it is, it is not journalism. Rather, he was questioning whether most companies were really prepared to be more journalistic, to accept journalistic values.

Branding 100