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What Determines Success for B2B in the Online World?

EMagine B2B Blog

APRIL 4, 2013

Therefore, it is imperative that end to end analytics be used to measure the impact of your social media strategy from traffic to leads to closure. This can all be defined through the use of a combination of analytics tools like Google analytics and marketing automation software like Marketo, Leadlander or Eloqua.

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Leadlander B2B Eloqua Marketing Automation Services 40
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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

DECEMBER 8, 2008

The challenge, then, is to maximize marketing productivity-to get more leads out of the same number of clicks. lead automation management vendors. They aren't so much "lead generation" as they are "lead extraction" services. LeadLander is one of the most mature providers of what they term "real-time customer intelligence."

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OpenTracker LeadGenesys LEADSExplorer ReadyContacts 20
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