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Buzz Marketing for Technology

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CMO of the Future

Buzz Marketing for Technology

DECEMBER 9, 2008

Add to this what I consider the secret sauce which is tracking and nurturing leads. Strong online acumen with all forms of new media and accountability through lead nurturing that proves the value of every dollar spend contributed to growth in sales! Taken together I think there is a prescription for the evolving CMO.

CMO 100
CMO Lead Nurturing Buzz Blogger 100
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KM Edge: Where the best in Knowledge Management come together

Buzz Marketing for Technology

JUNE 27, 2008

I allow junior Naval officers and some civilians to "shadow" me for a week at a time to see how I lead, manage, use communications strategies, build coalitions, mentor, learn, and generally try to get things done. College , where he also leads the Process Management and Working Knowledge Research Centers.)

Enterprise Management 100
Enterprise Management Work Management Web 2.0 Peer-to-peer 100
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