ViewPoint

OCTOBER 2, 2012

Over the past few months I have had the pleasure of interviewing nineteen influential B2B sales and marketing leaders to discuss their views in areas like traditional and new media strategies, current and future trends, B2B lead generation, and sales lead management.

Sales Qualified Leads 120

Sales Qualified Leads Lead Generation Lead Ranking Marketing Qualified Leads 120

KoMarketing Associates

MAY 1, 2013

Webinars/webcasts (88%). YouTube (69% vs. 61%). Lead generation is the highest ranked goal (82%) for software marketers, according to the report findings. How Are They Doing It? Videos (87%). Case studies (86%). LinkedIn (87% vs. 83%). Facebook (82% vs. 80%). SlideShare (29% vs. 23%). What About Goals?

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

Online Marketing Institute

DECEMBER 23, 2010

In the last MarketingSherpa Search Marketing Benchmark Guide (2009), data indicated that the average CPC for B2B lead generation efforts was $3.33, vs. $0.78 for B2C lead generators. Not all leads are created equal. for B2C retailers and $1.93 While I have had situations where I can bid $0.50

Paid Content 40

Paid Content PPC Cost Per Click Paid Search Agency 40

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Webbiquity

OCTOBER 16, 2012

Looking at five leading social networks (Twitter, Facebook, YouTube, Google+ and Pinterest), Fortune 100 company names are mentioned more than 10 million times per month. YouTube and Video Marketing Trends. YouTube is the third-most-visited site on the web, with two billion views per day. ( V3 Integrated Marketing ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

NOVEMBER 12, 2013

There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. 60% of B2B marketers identify lead generation as their top online marketing challenge. Yet less half utilize webcasts and just 20% create e-books. Social Media Today ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. 60% of B2B marketers identify lead generation as their top online marketing challenge. Yet less half utilize webcasts and just 20% create e-books. Social Media Today ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100