B2B Marketing Traction
APRIL 19, 2013
This is evidenced in the value the marketing and advertising industry and some businesses place on creative and design awards. Results in the way of leads, revenue, brand awareness? Results in the way of leads, revenue, brand awareness? Don’t get me wrong, I think that awards are great. Kudos to the award winners.
B2B Marketing Traction
FEBRUARY 23, 2015
Add value for your readers by providing business how-to’s? Add value with personal how-to’s such as stress management, leadership, time management and/or health tips? You can achieve many different objectives with an email newsletter. Provide news about your company and employees? Build a relationship with your customers?
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B2B Marketing Traction
JUNE 23, 2014
Many B2B marketers get so caught up in new lead generation, their marketing and communications to existing customers can fall by the wayside. Add value for your customers by sharing informative content on social media. Make sure you’re marketing to and adding value for your customers before it’s too late.
B2B Marketing Traction
APRIL 17, 2013
The survey, the 2012 B2B Marketing Benchmark Report by Optify, analyzed over 62 million visits and more than 350,000 leads from 600+ small and medium-sized B2B websites. According to the Optify survey, Twitter leads have a higher conversion rate than organic search. Contact New Incite today.
B2B Marketing Traction
MAY 21, 2014
(One of the failures many of us have observed in content marketing are marketers who believed that quantity trumped quality, and they slapped together fluffy blog posts with little substance and no value and other content in an attempt to drive traffic to their site.) Quality content will attract followers and lead to engagement online.
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