Customer Experience Matrix

JUNE 9, 2009

Summary: Marketo's new Sales Insight ranks prospects for sales people, based on recent Web and email activities. It lets Marketo sell seats to sales departments, which could be more lucrative than selling its core demand generation system. The moments are set up as real time triggers within Marketo.

Marketo 120

Marketo Work Management Marketing Automation Services Eloqua 120

Online Marketing Institute

JULY 31, 2009

The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate. The main problems targeted are keeping the pipeline full of marketing-qualified leads and automating the process of nurturing demand not yet ready to buy.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Adobe Experience Cloud Blog

MAY 11, 2012

by Jason Miller Here at Marketo we are very excited about our upcoming 2012 Global User Summit. Our knowledge of Marketo is, in fact, so deep that Marketo often asks LeadMD to assist its own clients that want to better utilize their marketing automation investment. Million in net new monthly revenue.

Enterprise Management 48

Enterprise Management Work Management Marketing Management Marketing Automation Services 48

Adobe Experience Cloud Blog

SEPTEMBER 28, 2009

Josiane Feigon, author of Smart Selling for the Phone and Online , shared tips from her book including ideas to make my internal sales team work smarter, and XuanThu Pham from Jigsaw mentioned the Jigsaws webinar series , and its popularity with both sales and marketing departments.

Reachforce 48

Reachforce Jigsaw B2B Marketing Work Management 48

Adobe Experience Cloud Blog

JUNE 27, 2010

Providing the option to pass back leads to marketing for further nurturing. Accessing sites like Demandbase, LinkedIn and Jigsaw from the tools already in use. Sorting leads in their CRM by priority, allowing sales to contact leads when they need the most attention.

CRM 48

CRM Marketing Management Jigsaw Web 2.0 48

Adobe Experience Cloud Blog

SEPTEMBER 19, 2010

For example, a few months ago one of my top referring terms was “Power Pack”, because of the deliverability power pack that Marketo sells as part of our solution. At Marketo, I dedicate a large part of my budget to SEO optimization (via Toprank Online Marketing) to make sure we are number one for most of the top terms in our industry.

Sales Management 48

Sales Management Paid Content Inbound Marketing Work Management 48

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40