Interactive Marketing Public Relations Storytelling Trade Show 
sagefrog
NOVEMBER 14, 2023
Many industries are marked by rapid technological advancements, changing regulations, and increased competition and standing out in a crowded market has never been more challenging—or critical. The key to thriving is a multifaceted marketing strategy that aligns with your brand’s core values and resonates with your target audience.
Marketing Insider Group
FEBRUARY 25, 2020
As a CMO, you are responsible for your business’s entire marketing strategy. When it comes down to it, it’s you who likely has to manage market research, competitor analysis, advertising, public relations, and sales materials, to name a few. And what’s the point of all that? Start with a Plan.
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Sales Engine
AUGUST 23, 2016
For decades, the B2B marketer has been a manager of projects. They develop white papers, email campaigns, go to trade shows, and —well, you know, execute on lots of projects. Project-based marketing always has a beginning, middle, and an end. The middle of the sales cycle is where most companies experience difficulty.
Sales Engine
OCTOBER 8, 2015
For decades, the B2B marketer has been a manager of projects. They develop white papers, email campaigns, go to trade shows, and —well, you know, execute on lots of projects. Project-based marketing always has a beginning, middle, and an end. The middle of the sales cycle is where most companies experience difficulty.
LeanData
DECEMBER 28, 2015
Demonstrating the impact of marketing on business has always been an inexact science. Consider that a recent LeanData survey found that a remarkable 39 percent of marketers do not trust the pipeline and revenue attribution numbers that they report to their executive teams. It’s more or less an educated guess. Tweet this.
LeanData
DECEMBER 28, 2015
Demonstrating the impact of marketing on business has always been an inexact science. Consider that a recent LeanData survey found that a remarkable 39 percent of marketers do not trust the pipeline and revenue attribution numbers that they report to their executive teams. It’s more or less an educated guess. Tweet this.
LeanData
DECEMBER 28, 2015
Demonstrating the impact of marketing on business has always been an inexact science. Consider that a recent LeanData survey found that a remarkable 39 percent of marketers do not trust the pipeline and revenue attribution numbers that they report to their executive teams. It’s more or less an educated guess. Tweet this.
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