Webbiquity

article thumbnail

Social Media is Simpler Than You Think

Webbiquity

It provides a rich new toolset and set of techniques for carrying out these processes, but the processes themselves are familiar: listening , networking , interacting , information sharing , and promoting. Information Sharing. Specifically, social media marketing involves five common, very traditional business activities. Interacting.

article thumbnail

Social Media Marketing Strategies for 2010

Webbiquity

However, close behind, vendors are the third-most sought source of information; blogs and Twitter are again the preferred platform, with wikis being the least popular. Secondarily, they want to read about results from peers and colleagues, with blogs and Twitter being the most popular media. The lessons?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. It may not catch everything, but it finds a lot (via blogs, Twitter, social news sites and Facebook public pages) and presents the information through useful charts and graphs.

article thumbnail

20 Ways to Generate ROI from a Corporate Blog

Webbiquity

From time to time, write “teaser&# posts informing readers of what content they are missing, but could be getting, as a newsletter subscriber. Link to product information from within your blog posts. Build your email subscriber list. Feature a newsletter signup box prominently near the upper-right corner of your blog.

ROI 100
article thumbnail

How to Write a Social Media Policy

Webbiquity

Share this information with employees. Rules may include: • Never disclose information that is proprietary, private or commercially sensitive. Never discuss specific customers, except when referring to published information (such as an approved case study or success story from Marketing). • . • Forums and discussion boards.

article thumbnail

Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

How can you use email marketing most effectively and avoid overloading your recipients with information? One key concern among email marketers is open rates; how can you craft subject lines that increase the odds recipients will open your email messages? How can you grow the size of your email marketing list?

article thumbnail

28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity

According to research cited by Heidi Cohen, “the most positively received tweets are asking your followers questions, sharing useful information, and letting people know you’ve just created new content…By contrast, the least liked tweets are those that let the world know what you’re doing and broad greetings with no added information.”