Customer Experience Matrix

MARCH 6, 2016

Of these, I found WickedReports the most interesting: they use customer tracking to do multi-channel lead attribution and customer value analysis. ThinkingChat promised "artificial intelligence lead capture agents" engage site visitors and capture contact information. I’m pretty sure they’re right.

Small Business Marketing 120

Small Business Marketing Work Management Marketing Management Planning 120

Tomorrow People

APRIL 12, 2013

Lead Capture. Leads are the essence of most B2B marketing campaigns. You need to be able to view personal details of your leads and know where they came from. As such, social media platforms should provide you with the same level of information about your leads as Google Adwords. CRM Integration.

Social Media 120

Social Media Social Marketing B2B Marketing Top of Funnel 120

Tomorrow People

APRIL 12, 2013

Lead Capture. Leads are the essence of most B2B marketing campaigns. You need to be able to view personal details of your leads and know where they came from. As such, social media platforms should provide you with the same level of information about your leads as Google Adwords. CRM Integration.

Social Media 120

Social Media Social Marketing B2B Marketing Top of Funnel 120

Lead Liaison

MARCH 1, 2019

The event lead capture & management solution has been sweeping the industry since its release in late 2017. Conference attendees were highly attracted to the revolutionary solution for event lead capture. Lead Liaison’s booth buzzed with excitement as the staff demonstrated GoExhibit!

Lead Liaison 48

Lead Liaison Lead Capture Lead Scoring Lead Ranking 48

The ROI Guy

OCTOBER 13, 2010

Overcomes Marketing Information Overload, Transforming Traditional White Papers into Dynamic, Personalized Engagement Tools Alinean, the leading creator of value-based interactive sales and marketing tools for B2B vendors, today launched a new demand generation tool for B2B marketers – Alinean Interactive White Papers.

Paper 40

Paper Enterprise Management Marketing Management Lead Scoring 40

Online Marketing Institute

JULY 31, 2009

Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. I would put the lead management automation crop here: Eloqua, Loopfuse, Manticore Technologies, Market2Lead, Marketo, and Vtrenz. You don’t wait for a cold call to talk to an annoying sales person.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Customer Experience Matrix

MARCH 25, 2012

Since this particular mystery ranked somewhere between the fate of Amelia Earhardt and Nacza Lines in my personal priorities, I didn’t investigate further. Data captured by Kwanzoo can be directly posted to Eloqua , Marketo , Constant Contact and Salesforce.com. Here’s the story. True enough.

Advertising Channels 120

Advertising Channels Eloqua Ad Building Paid Search Agency 120