The Point

DECEMBER 16, 2011

Renting a list, as the term implies, means 1) you only get to use the emails once, and therefore only acquire contact information if the prospects actually respond to your message, and 2) you never actually see the list. List rental is the traditional (and some might say: outdated) way of acquiring marketing lists.

De-duping 100

De-duping Buy InsideView Broadcasting 100

Smashmouth Marketing

DECEMBER 30, 2008

The best lists we've seen for the money are from Jigsaw hands down. You can go the next step too, even with a good Jigsaw list, by doing list validation and cleaning. Don't just throw your logo out and send a promotion, use Whitepapers, use Webinars, publish an informative blog, bring value. Plan targeted campaigns.

Lead Gen 100

Lead Gen Social Media Work Management Marketing Management 100

Smashmouth Marketing

DECEMBER 30, 2008

The best lists we've seen for the money are from Jigsaw hands down. You can go the next step too, even with a good Jigsaw list, by doing list validation and cleaning. Don't just throw your logo out and send a promotion, use Whitepapers, use Webinars, publish an informative blog, bring value. Plan targeted campaigns.

Lead Gen 100

Lead Gen Social Media Work Management Marketing Management 100

Unbounce

MARCH 2, 2021

SnackNation also uses complementary colors to highlight important information. For instance, simply embedding video content gives you a much bigger opportunity to provide information quickly— without bogging down your page with never-ending text—and that’s exactly what our next example does. Let visitors play with design elements.

Landing Pages 145

Landing Pages Creativity Examples Campaigns 145

Single Grain

SEPTEMBER 13, 2023

It’s this data that informs your marketing strategies and, in an AI-driven world, fuels intelligent algorithms to target audiences more accurately. The whole point of learning is to keep you informed on what things will compel your audience to pay attention to you.

Marketing AI 59

Marketing AI Peer-to-peer Planning Jigsaw 59

Online Marketing Institute

JULY 31, 2009

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. In my view, the foundation of an ideal solution hinges on bi-directional information flow between the Marketing process and the Sales process. Lead farming? Direct marketing lists?

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40