article thumbnail

Check out the amazing speakers who will be at MarTech Boston

chiefmartech

As a veteran martech geek, I’m personally looking forward to that last keynote, moderating a fireside chat with those former arch rivals from Eloqua, HubSpot, and Marketo. Shiva Vannavada , CTO at iCrossing. Jay Wilson , SVP marketing platforms & services at Healthgrades. Anita Brearton , CEO of CabinetM.

article thumbnail

Marketing + Technology + Management – Hype = MarTech

chiefmartech

In our keynote chat, he’ll share how he’s led that mission at Aetna with a focus on designing personalized experiences for customers and partners based on their lifetime health journey. He believes healthcare is in the early days of a revolution, particularly in the area of digital engagement and brand loyalty.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

article thumbnail

Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Retweet, But Never Surrender: The B2B Marketing Manifesto - B2B Ideas @ Work , September 24, 2010 I’ve never met Doug Kessler in person, but I like the way he thinks and writes. 24 Full Service Tools to Manage B2B Social Media , September 30, 2010. iCrossing (2). rdquo; I was also very impressed. Be Overly Self-Promotional.

article thumbnail

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. 92% said they personally use LinkedIn, versus 56% on Facebook. Facebook Statistics.