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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script | B2B

Second, there is no order of merit to the presentation of these predictions. Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” There are some caveats to note.

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The Power of Return On Marketing Investment Calculations

Online Marketing Institute

Next to getting an MBA, this is the best ROMI tool to look at all the variables for a very accurate ROI calculation, complete with net present values of future expenses and revenues. Duct Tape Marketing Guerilla Consulting Breakthrough tactics for winning profitable clients IABC Cafe A gathering place for professional communicators.

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4 Case Studies Show How to Crush It With Out-of-the-Box Content Marketing

Content Marketing Institute

PureVPN is a paid virtual private network service that uses end-to-end encryption to provide online privacy and security to its users. They design presentations for companies with high volume demands. HANDPICKED RELATED CONTENT: Education as a Marketing Strategy: 8 Brands Doing Online Classes and More. 24Slides giveaway.