Digital B2B Marketing

APRIL 11, 2011

Otherwise, read on, and please share your thoughts below or with me on Twitter. Look at Google and Facebook. Time spent on Facebook passed all Google sites in September 2010 (including YouTube), yet Google will capture 44% of 2011 online spending, Facebook will only get 8% , because of the impact of search.

Allocation 100

Allocation Emarketing Mobile Advertising PR 100

Digital B2B Marketing

OCTOBER 15, 2013

Targeting on Twitter requires some creativity but it is one of the best places for B2B content to be promoted and then organically spread. While the program is new, it has the potential to replace Twitter as the first choice to seed content through paid promotions. If you use video, there is a good chance it is already on YouTube.

Paid Content 100

Paid Content Distribution Advertising Agencies B2B Marketing 100

Digital B2B Marketing

APRIL 16, 2012

Using Google Ad Planner , you can see the difference between the number of estimated cookies and actual people for a site. Here is comparison data for a range of sites (all stats are for US visitors through Google Ad Planner): Yahoo: 190M unique people, 980M unique cookies YouTube: 170M unique people, 1.1B times up to 6.5

Marketing Attribution 100

Marketing Attribution Banners Paid Search Agency Sample 100

Digital B2B Marketing

JULY 31, 2013

Google Maps (65.9%). Google Play (54.3%). Google Search (53.5%). YouTube (46.4%). Consider how people may actually come across your business on their mobile device: Your business will be tagged on Google Maps. Share your reaction here or with me on Twitter ( @wittlake ). Gmail (47.6%). Pandora Radio (42%).

Mobile Marketing 100

Mobile Marketing Banner Ads Paid Search Agency Banners 100

Digital B2B Marketing

JANUARY 16, 2012

Note to self: It’s not going away so you need to learn more about Google+, Tumblr, Signal and Pinterest. b2bchat — Billy Mitchell (@billymitchell1) January 13, 2012 Highlights from the Twitter chat along with my comments on elements of the discussion are below, or you can view the summary here on Storify.

Social Media 100

Social Media Media B2B Social Networks 100