Tomorrow People
MARCH 19, 2012
Is PPC past its Sell By date? For something that’s been around for just a few years, PayPer Click advertising , or PPC has become an established part of online marketing for many companies. It is sometimes referred to as CPC (cost-per-click) or PPC (pay-per-click) marketing, because most search ads are sold on a CPC / PPC basis.
Tomorrow People
OCTOBER 26, 2017
As Google mutates, our search consultants’ moods have become unpredictable as they fight against extinction (true story: ‘Crazy Pete Winter’ was once a balanced individual with a keen eye for a keyword). We killed SEO a long time ago, but it’s been haunting us ever since. Plus it might eat your brains.
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Tomorrow People
JUNE 14, 2022
Tip: Use business intelligence tools such as Owler and Google Alerts. Plus, their SEO, SEM and PPC performance. Their answers will help you shape an effective persona profile—and give you additional insights about your target audience as well as your competitors. Step 3: Assess competitors’ current and future strategic objectives.
Tomorrow People
APRIL 12, 2013
It’s true; the right post on a LinkedIn group might generate more leads than hundreds of costly PPC ads. As such, social media platforms should provide you with the same level of information about your leads as Google Adwords. Some rely on their gut feelings, claiming that social media ‘just works’. CRM Integration.
Tomorrow People
APRIL 12, 2013
It’s true; the right post on a LinkedIn group might generate more leads than hundreds of costly PPC ads. As such, social media platforms should provide you with the same level of information about your leads as Google Adwords. Some rely on their gut feelings, claiming that social media ‘just works’. CRM Integration.
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