eTrigue

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Scale or fail: Would 10x partner marketing make an impact?

eTrigue

Market conditions might show that your business needs your partners more. 1,000 new SaaS providers are in a mad rush for market share. Product led, new markets, and sales and marketing noise make it even harder to get and keep new customers. Ad-hoc go to market campaigns, with a limited resources to scale with partners.

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The Need for a Demand Center

eTrigue

Digital marketing has transformed how most organizations market today. Marketers at even the smallest companies are now equipped to leverage online strategies including email, banner ads, search, and social media. To accomplish this critical objective, marketing needs to substantially raise its game.

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Marketing Automation Apprehension

eTrigue

Despite the acceptance of marketing automation at a rapidly increasing number of organizations, some small and mid-size businesses suffer from marketing automation apprehension. They are apprehensive about moving from manual processes to automated marketing systems. Deploying marketing automation to accomplish.

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Marketing Automation Vs. CRM: What Do I Need?

eTrigue

It’s common for people to think of marketing automation and customer relationship management (CRM) as the same thing. The post Marketing Automation Vs. CRM: What Do I Need? At face value, they seem to be pretty similar, but in reality these two types of software accomplish different things for your. appeared first on eTrigue.

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What is a Marketer?

eTrigue

That was what marketing looked like to me before this. The post What is a Marketer? Coming into my internship with eTrigue, I figured I’d be sending out emails, managing social network accounts, and doing other slightly repetitive, mindless tasks. appeared first on eTrigue.

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Is It Difficult To Get Started?

eTrigue

One of the first questions I typically get about marketing automation from folks who are new to automation is “how hard is it to get started?” The short answer is that it isn’t difficult or complicated at all. Of course, The post Is It Difficult To Get Started? appeared first on eTrigue.

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Ignorance Isn’t Bliss

eTrigue

Is Marketing a Bottleneck or Sales Enabler? Ignorance isn’t always bliss – especially when it comes to missed opportunities. Why miss out on sales opportunities because you don’t know something that you easily could know? Every sane executive responsible for. The post Ignorance Isn’t Bliss appeared first on eTrigue.