What Is a Chief Storyteller? Five Business Leaders Share Their Stories
Content Standard
MARCH 22, 2018
That so many businesses are now outwardly admitting storytelling is in their DNA—even if it’s just a jump onto marketing trends bandwagons—means the chief storyteller is emerging as a force to be reckoned with. Those stories run in Avio Aero’s About magazine, as well as GE Aviation’s The Bike Shop and GE Reports.
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