Vendemore Moves B2B Display Ad Targeting Towards the Bottom of the Funnel
Customer Experience Matrix
MARCH 4, 2014
Vendemore has also developed standard formats for channels including YouTube, Twitter, Facebook, blogs, and surveys, making it easy to convert existing content into advertisements. This would offer a simple narrative about expanding B2B marketing automation beyond its home base in the middle of the funnel, where it nurtures known leads.
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