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The ROI Guy
JANUARY 25, 2011
Buyers, Fueled by the Internet, Firmly in Control With a wealth of information from vendors, analysts and peers, buyers are doing more research on-line. In order to succeed, sales needs to provide unique diagnostics, insight and advice to earn the right to engage with these empowered executives during critical early decision cycles.
The ROI Guy
FEBRUARY 4, 2009
Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.
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The ROI Guy
FEBRUARY 4, 2009
Wednesday, February 04, 2009 VMware launches new version of ROI / TCO Calculator Virtualization is one of the key cost savings initiatives that IT executives are implementing in order to tighten their belts in these uncertain economic conditions. Tom then served Gartner as a Managing VP.
The ROI Guy
NOVEMBER 4, 2010
From the research, IDC indicates that vendors should invest in content, tools and support to help buyers proactively identify and frame their issues / opportunities and quantify the benefits and value of proposed solutions in order to prove contributions to growth, savings and bottom-line impact.
The ROI Guy
OCTOBER 22, 2010
Generating Awareness In order to start the engagement process with prospects, awareness needs to be created. The Harte-Hanks research survey looked currently at how many decision makers were involved at each phase, revealing that the most stakeholders involved early in the purchase cycle, with research and information gathering, at 3.3
The ROI Guy
DECEMBER 14, 2005
As computing infrastructure has moved towards commoditization it still needs to provide a solid infrastructure of service and performance in order for the company to achieve higher goals. IT solutions are indeed evolving from basic infrastructure, through business process optimization and information management.
Single Grain
MAY 26, 2020
billion hours through the use of chatbots by 2023, and predicts cost savings of $8 billion from the use of chatbot conversions by 2022: And Gartner predicts that by 2021, around 50% of enterprises will spend more on chatbots than on mobile app development. Engage with offers, discounts and/or relevant information for the user.
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