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Put “Relationships” Back into Public Relations: B2B Clients/Agency Reap the Benefits

B2B Marketing Savvy

Enjoy the read, please subscribe to my RSS feed , or. Instead of providing a bridge to fulfilling needs … a sort of how can I help you offer … there’s hyperbole of the basest sort. Am I practicing public relations principles or press agentry? Take the humble news release as a ghastly example. Where is the relationship building?

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Using Content to Move Prospects Forward in the Sales Cycle

Industrial Marketing Today

According to Bob Carrigan, CEO of International Data Group , “It [content] fulfills the promise of the Web, which is relationship marketing.” Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

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Shortening the Industrial Buy Cycle in 5 Simple Steps

Industrial Marketing Today

Once there, make sure your content fulfills their search queries and encourages them to engage with you further. You have to actively promote your optimized site using social media, press (news) releases, blogs and offline tactics to tell your target audience about your site.

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Top Social Media Measurement and Tracking Tools

Online Marketing Institute

RSS Feeds. --> --> Bookmark FOLIOMag.com. Consultants, Fulfillment. Fulfillment. Press Conference. ); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. MediaPRO Community. SEARCH FOLIO: Search. Careers Home. Search Jobs. Add Your Resume. Featured Jobs. Newest Jobs. Job Seeker Login. Post a Job.

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Fulfill your resolution to blog in 11 steps

Biznology

Facebook, LinkedIn, Google+, and Twitter are powerful tools for branding — much more powerful and effective than RSS, circa 2014. Surely, there are blogs, properties, and platforms that are interesting enough for people to want to pay you to post content, reviews, and press releases on your blog. Good luck and break a leg.

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Social Pros 28 – Katie Richman, espnW

Convince & Convert

The RSS feed is: [link]. The things that get a lot of links, things that get a lot of shares, things that get a lot of traffic are ranked highly, and therefore it’s a self-fulfilling prophesy, and things that don’t, don’t. You get organic press then, because it’s interesting and different. Listen Now.

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Driving Traffic to Your Homepage All the Time May Be a Big Mistake

Industrial Marketing Today

The copy and design of your landing page should put the focus on grabbing the visitor’s attention, fulfilling their self-interest, heighten their desire to do business with you and motivate them to take action now. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

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