The ROI Guy

APRIL 8, 2014

uplift from the last forecast published in Q1). Although the forecast predicts healthy growth for 2014, these same Gartner forecasts have been overly optimistic the past two years. For IT solution providers who may be using these forecasts and expecting a turnaround in 2014 revenues, we urge extreme caution. for the year.

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The ROI Guy

JANUARY 16, 2014

According to Gartner, the annual release of their New Year’s spending forecast predicts global IT spending growth of 3.1% However, as has been proven over the past two years, this forecast may be dramatically optimistic. According to Forrester, prospects indicate that less than 12% of sales engagements are focused on customer value.

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The ROI Guy

NOVEMBER 10, 2014

Although the current forecast is lower than the original 3.2% Sitting in on the majority of sales presentations and you can see that most are still delivering empty product pitches or pseudo-solution selling asking a few questions and then jumping into canned “death by PowerPoint” presentations. Percent in 2014 Gartner Forecasts 3.1%

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The ROI Guy

APRIL 14, 2015

This latest estimate comes on the heels of Gartner RAISING forecasts to kickoff the New Year, expecting a 2.4% According to Forrester, prospects indicate that less than 12% of sales engagements are focused on outcomes and customer value. Percent in 2014 Gartner Forecasts 3.1% increase compared to 2014.

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The ROI Guy

JULY 9, 2013

To kick off 2013, Gartner predicted that the reigns on worldwide IT spending would loosen, forecasting an increase of 4.2% Developing and deploying the right interactive Value Marketing Tools is the key, to provide Prospects the personalized, relevant and provocative answers to these key questions early in the decision making cycle.

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Metadata

SEPTEMBER 14, 2020

As marketers, if we had 1 superpower it would be storytelling. Mostly we use our powers for good, but like in the schoolyard game Telephone, sloppy storytelling can also blur the line between fact and fiction. The accounts in our target lists had higher ASPs and shorter sales cycles–Success! Let’s be honest.

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The ROI Guy

MARCH 1, 2016

Gartner recently published their latest worldwide IT spending forecasts, and with a likely economic slowdown on the horizon, are projecting an anemic 0.6% According to Forrester, prospects indicate that less than 12% of sales engagements are focused on outcomes and customer value. Percent in 2014 Gartner Forecasts 3.1%

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