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How to find and win your first 10 B2B customers

Lenny's Newsletter

PR can work, but rarely does. A surprising number of founders found their early customers by putting out compelling content online and first building a following. Also, major shoutouts for First Round Capital. Also, major shoutouts for First Round Capital. For your first set of customers, trust is the key.

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Sales Pipeline Radio, Episode 169: Q&A with Kevin Cunningham @MRP_Prelytix

Heinz Marketing

Our numbers continue to grow. We’ve always looked at trying to provide results to our customers, but also learn from those results and where we didn’t have success to make the next program better. We’re able to do that dynamically in real time through our platform. So there’s two main things.

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Top Tips: B2B Marketing Through a Crisis

Envy

Impact on B2B marketing team activities so far. How B2B marketing teams been dealing with the situation. For the team management and planning platform, Monday.com COVID-19 and a working from home workforce is quite an opportunity to leverage a mammoth shift in the market, and they pounced! You need to stand out.

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How B2B CMOs are Marketing Through a Crisis

Envy

Impact on B2B marketing team activities so far. How B2B marketing teams been dealing with the situation. For the team management and planning platform, Monday.com COVID-19 and a working from home workforce is quite an opportunity to leverage a mammoth shift in the market, and they pounced! You need to stand out.

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19 Brands with a Cult Following (And What You Can Learn From Them)

Hubspot

The strategies these brands employ don’t require billions of dollars or global teams. Southwest rolled out a PR campaign for its rebrand, explaining the reasoning and research behind the airline’s new look. First, LaCroix engages with anyone who tags the brand, no matter their number of followers. 1) Southwest Airlines.

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Paddleboarding and Business :: A Tale of Perseverance

GreenRope

The first time I tried to stand up on a board was in a lagoon in north San Diego county. My friend (and our CFO) Keith knew of a place where you could rent a board in a protected area, where the water was mostly flat. Our own dedication to a goal is one thing we can control. We were first-movers in a new industry.

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Paddleboarding and Business :: A Tale of Perseverance

GreenRope

The first time I tried to stand up on a board was in a lagoon in north San Diego county. My friend (and our CFO) Keith knew of a place where you could rent a board in a protected area, where the water was mostly flat. Our own dedication to a goal is one thing we can control. We were first-movers in a new industry.