Paul Gillin

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Facebook Tips for Midsize Businesses

Paul Gillin

With Facebook presenting a tempting target of 800 million potential customers, small businesses are flocking to social network as a fast and easy way to generate business. I talked to Brody about tips for SMBs that want to optimize their Facebook presence. Facebook pages and apps offer easy ways to collect e-mail addresses.

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Surveys Show ‘Social Business’ Concept Gaining Traction

Paul Gillin

A quartet of new research reports suggested that small and midsize businesses (SMB) are rapidly waking up to the potential of social media and cloud-based infrastructure to create new operational efficiencies and better engage customers – and that they may also be leading the US out of recession.

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The Power of B2B Communities

Paul Gillin

Its namesake product is a sophisticated systems management suite for small and medium businesses (SMB) that it gives away for free. Those early outposts looked little like the Facebooks and LinkedIns of today, though. Spiceworks is a technology company that acts like a media company.