Valasys

MARCH 9, 2020

Marketers use personalization to streamline the B2B sales cycle & to scale up the Return on their Marketing Investment (ROMI). & the demographic, firmographic, technographic & psychographic insights of the customers amassed from an array of channels across the web. According to a report by Loyalty360.org

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

SEPTEMBER 10, 2019

For what niche it has been designed specifically for – the demographics, firmographics, technographics & the psychographic aspects intact. While the prospects are essentially present on all the platforms across the web, not all the referral channels contribute to the web traffic in the same proportion.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Valasys

SEPTEMBER 6, 2019

In the previous part of the blog post, we scrutinized approaches towards defining & measuring Facebook KPIs, in particular. For B2B marketers the social KPIs are paramount to measuring the successes of their social media advertising campaigns. According to Hootsuite, 75% of the B2B businesses market on Twitter.

Click Rate 40

Click Rate Marketing Automation Services Ideal Customer Profiles Social Media 40

Valasys

AUGUST 6, 2019

The targeting technics in marketing are broadly divided based on those meant for aiming demographics, psychographic & behavioral insights, firmographics, technographics, and past-buying habits of the customers as well as the research methodologies employed by them. And that’s all about it.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

APRIL 3, 2020

This step is all about planning and executing a great site launch, wherein there are initial marketing campaigns to get your customers using your website and afterward it’s about marketing strategies for additional traffic acquisition and optimized conversions. Map the customer journey.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Valasys

JULY 16, 2019

While, the online methodologies of research range from different social media channels such as Facebook, Twitter, Pinterest, Instagram & Reddit to name a few; several search engines primarily Google, Bing & Yahoo, are also used by the prospects to culminate the research phases of their buying cycles.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40