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How to Make Customer Experience the Heart of Your Internet Marketing Strategy

Hubspot

In today’s wired world, chances are good that the relationship you have with your customers is going to include one or more digital channels -- your website, landing pages, email communications, mobile interactions, social media participation, etc. Social graph: Behavior on social networks like Facebook and LinkedIn.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

Examples: Salesforce.com, Google. Website bounce rate: The percentage of people who land on a page on your website and then leave without clicking on anything else or navigating to any other pages on your site. The percentage of people who completed a desired action on a single web page, such as filling out a form.

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The 17 Best Social Media Management Tools

Webbiquity

Create image posts with graphics pre-sized for Twitter, Facebook, Instagram, and Pinterest. Now part of Salesforce.com Marketing Cloud. Listen and engage more than 650 million sources, including Facebook, Twitter, and YouTube.” Listen and engage more than 650 million sources, including Facebook, Twitter, and YouTube.”

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Facebook Insights. 4 Reasons B2B Companies Should Use Linkedin Company Pages, Plus 4 Examples and 4 Tips to Get Started - Modern B2B Marketing , November 3, 2010 Have you seen the changes to the LinkedIn Company Pages? Most hyperlinks have been removed because they refer to pages behind Oracle’s firewall. com , wiki.

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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

Way back in September (seems so long ago), I had the opportunity to speak at Salesforce.com's Dreamforce conference (which is now the largest software conference in the world, with over 45,000 registrants). So, once upon a time in a land far, far away, it was really easy, or easier to be a marketing magician. A couple of quick things.