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3 Tips for Getting More Value from Your Landing Pages

Unbounce

To unlock the full value of a landing page visit, you’ll want to track what happens to each visitor after the page view, form submission, click-through, or phone call. There are many ways to improve your chances of converting more visitors over time—and squeeze more value from your existing landing pages. That’s life.

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The 7 Best Social Media Analytics Tools for Marketers in 2020

Hubspot

This is a sample report that gives a high-level overview of audience insights, demographics that are crucial when planning a social media campaign. The tool connects to HubSpot, Salesforce, Google Ads, Facebook, Marketo, and Microsoft Office, so you can combine the software with any other tools you use for social monitoring or listening.

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Next-Level Marketing Reporting: Your Top 5 Platforms

SmartBug Media

APIs for integration into custom or third-party applications, such as Google Docs and Excel. Public access on reports and the ability to control viewing privileges. Sample integrations include Facebook, Google Analytics, Google BigQuery, Google Ads, Google Sheets, Salesforce, and Twitter.

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The Cloud Must Go On – How to Catalyze a PR Win into Revenue with Marketing

Adobe Experience Cloud Blog

Marc posted on Facebook that Larry’s Sunday keynote had set a low bar for Marc’s presentation. Now off of Oracle’s turf, salesforce.com could stream a live video feed of Marc’s presentation on Facebook. Videos of both Marc’s presentation and the press conference are available on YouTube, and you can still find the latter on Facebook.

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The 17 Best Social Media Management Tools

Webbiquity

As a reminder, in all posts in this series, tools are shown with the number of results returned by Google on Boolean searches for each tool name in conjunction with “review,” “tool” and other related words. Google Review Count: 437. Google Review Count: 426. Sample review: “Buffer is a great automation tool.

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Here’s just a taste of what transpired at MarTech Europe this week

chiefmartech

If you weren’t able to make it, here’s a sample of what transpired: Andreas Starke , chief marketing technologist at SAP, helped us kick off the first morning by describing SAP’s own journey to overhaul their internal marketing technology capabilities, leveraging many of the new products that they’ve been developing.

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What to expect when you’re expecting #MarTech next month

chiefmartech

You can view all MarTech sponsors and exhibitors and the floorplan layout for more details. Come away with a clearer view of the marketplace and a more practical take on the opportunities in front of you. 38 Educational Sessions at the Intersection of Marketing, Technology & Management. Siri anyone?