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What is Repeat Purchase Rate & How to Increase it? (With Examples)

Huptech Web

Shopify tracks various metrics to help you analyze customer behavior and purchasing patterns. Doing this creates something seen as a lead magnet through your customer’s eyes. By WOWing them, you get WOM (Word-of-Mouth). It’s as simple as that! Businesses should aim to match or exceed their industry average.

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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Although word of mouth marketing is a form of advertising, keep in mind that WOM doesn’t represent an ad or ads. Ever notice that a lot of brand content on LinkedIn doesn’t rack up a ton of likes and shares? Keeping track of your conversation history so you can build better relationships with customers.

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Finding B2B Social Media Tools That Add Value – not Just Time

Online Marketing Institute

That is the question – in real estate public relations Did You Hear How to Harness the power of WOM to Drive Business Results? You or your colleague may be suffering from a significant case of Social Media Tool Exhaustion. And the more time you spend online, the more likely you are to suffer relapses. Bernie Madoff. Real estate.

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How to Use Engagement Marketing to Acquire More Customers

Single Grain

For example, referral marketing – a strategy in which brands incentivize loyal customers to promote their products or services via personal referrals (similar to word of mouth, except that WOM is organic) – will have significantly higher rates of success than cold calling potential leads. Contextual engagement. An exchange of value.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

Helps users with content editing and more "behind-the-scenes" work like making content searchable and indexable, automatically generating navigation elements, keeping track of users and permissions, and more. This factors heavily into CAC/CoCA, and is a metric marketers should keep a keen eye on. Find out why. CPL: Cost-per-Lead.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

What I sometimes refer to as the “eyes” of inbound marketing, analytics is essentially the discovery and communication of meaningful patterns in data. The practice of closed-loop marketing is being able to execute, track and show how marketing efforts have impacted bottom-line business growth. Learn how to run A/B tests here.).