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How to Make Social Proof Work Online

Writing on the Web

Research studies show that some ratings and reviews will influence more than others: This report is taken from Dr. Susan Weinschenk’s book Neuro Web Design: What Makes Them Click : We are most influenced when we know the person and the person is telling a story. Photos and links to web pages that tell about the person are ideal.

Ning 100
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Blogging and culture

Buzz Marketing for Technology

On the Work Literacy Ning , the group is looking at blogs this week. Written French, for example, is expected to conform to the rules set out by the Acadamie Francaise. On the other hand, it allows for person reflection and opinions which social bookmarking limits. So it is with social networking spaces.

Web 2.0 100
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The Power of Educational Technology: Preparing Students to Succeed in the 21st Century

Buzz Marketing for Technology

Online social networks, such as Ning , Twitter , and even Facebook , provide teachers with a way to meet colleagues from around the world and around the country. Personally, although very broad and idealistic, I think this should sit on the desk of every administrator in every school and district in the world.

Education 100
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The Bamboo Project Blog

Buzz Marketing for Technology

Sending one person to a conference can potentially educate your entire organization. Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t.

Web 2.0 100
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Connecting 2 the World: Lessons learned from New Communication Technologies in Organziational Life

Buzz Marketing for Technology

As I had been doing a lot of research on social networking, the department head and myself came up with a course named New Communication Technologies in Organizational Life. For example, IM and texting requires short sentences and abbreviated speech in order for there to be timely feedback between the writer and reader.

Wiki 100
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The Social Media Email Signature

WebMarketCentral

savvy executives, however, are breaking out of the old mold and creatively integrating social networking into their email sign-off. Social networking sites are simply an extension of those two functions, giving other people more information about yourself and additional ways to interact. A growing number of Web 2.0-savvy

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

With free membership open to all women, JaneNation combines social networking with opinion collection. So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. What do you think of this approach?