Remove Emarketing Remove Marketing Mix Remove Social Media Remove Youtube
article thumbnail

Why Marketers Are Embracing Live Videos

Biznology

Over the years, the relationship between people and mass media has faced some fundamental changes. Those changes include the arrival of Netflix as well as mobile phones with web access and the all-important social media. They led to a fragmentation of the marketers’ audience, which is why brands had to do something different.

article thumbnail

The Ultimate Guide of Digital Marketing Statistics Every Marketer Should Know

Porch Group Media

It has a median ROI of 122 percent, more than four times higher than any other digital marketing format. Email is nearly 40 times more effective than social channels in helping brands acquire new customers. eMarketer). Benchmark Email) Marketers should experiment with adding more types of triggered emails to their marketing mix.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Should you include Pinterest in your mix? Increase use of video marketing? What will likely be the hot trends in social media over the next couple of years? eMarketer ).

article thumbnail

83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 4 B2B Marketing Stats.

article thumbnail

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? Can social media ROI really be measured?

article thumbnail

Best Web Presence Optimization Guides and Tips of 2010

Webbiquity

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

article thumbnail

The Complete Guide to Online Video Advertising

Outbrain

Experienced marketers know they must stay on top of new developments to understand what audiences want and need. YouTube was one of the first platforms to offer six-second ads. One reason marketers are eager to give video ads a try is they can choose from many different variations. YouTube relies on in-stream ads , for example.