Ambal's Amusings

JULY 22, 2010

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Managing your messaging and brand consistency across marketing execution means that all of your tactics must be included in your overall marketing strategy. Laura Patterson's book Marketing Metrics in Action. Ardath Albee's Tip.

B2B Marketing 100

B2B Marketing Planning B2B Trade Show 100

Ambal's Amusings

AUGUST 27, 2010

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! The IT decision maker may be trying to determine what he needs to know about converging data, voice and video over the IP network in order to better support remote worker collaboration. Recommended Resources from B2B Marketing Experts.

Work Management 100

Work Management Marketing Management B2B Business 100

Ambal's Amusings

APRIL 29, 2010

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Lead generation requires that a prospect become motivated enough to fill out a form and give you at least some information about themselves. Recommended Resources from B2B Marketing Experts. Forrester Blog for Interactive Marketing Professionals.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

Ambal's Amusings

OCTOBER 15, 2009

We have invited B2B Experts to shed light on the following question: "In what ways have metrics evolved with the increase in digital B2B marketing? Recommended Resources from B2B Marketing Experts. Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Marketing Insider Group

SEPTEMBER 14, 2020

93% of marketers perceive interactive content as effective, according to GO-Gulf. And roughly 88% of marketers will make 10-30% of their content interactive this year. (GO-Gulf In order to future-proof your content marketing approach, use augmented reality (AR) and virtual reality (VR). Email Marketing Statistics.

Stats 266

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 266

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40