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How Everybody Wins with HubSpot's Funding « The Effective Marketer

The Effective Marketer

For Eloqua, at least, they say there’s no need to worry since HubSpot is serving a very different market. You can follow any responses to this entry through the RSS 2.0 Market Segmentation And here is worth pausing for a moment. You can leave a response , or trackback from your own site. Like Be the first to like this post.

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The Danger of Email Marketing Benchmarks « The Effective Marketer

The Effective Marketer

A good starting point is the major email service providers (ExactTarget, Silverpop, Lyris, Eloqua, ConstantContact, Emma, etc.). You can follow any responses to this entry through the RSS 2.0 Analyze the results you get by segment (geography, products purchased, industry targeted, job titles, etc.) Like Be the first to like this post.

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Email Design Review Gallery « The Effective Marketer

The Effective Marketer

Design #9 Email Sender: Eloqua Email Title: Using Social Channels What I Like: This is a really nicely designed email. You can follow any responses to this entry through the RSS 2.0 Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

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B2B Marketing Mix: Will Online, Social Tactics Lead?

Online Marketing Institute

2) PR and TV are popular for building brand but trade shows and email raise awareness best. While the economy has put the brakes on corporate travel, trade shows still managed to gain ground, as sales like to press the flesh in these venues and buyers circle exhibit halls gauging product buzz.

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Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

RSS Feeds. --> --> Bookmark FOLIOMag.com. Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. Of 548 b-to-b marketers surveyed by Eloqua, about 40 percent say they are not yet using social media marketing. Fashion Shows.

B to B 40
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Marketing Automation Catching On Fire

The Effective Marketer

Note: I used publicly available data and wasn’t able to find Eloqua’s Series A, so I deducted based on valuation of their second round. You can follow any responses to this entry through the RSS 2.0 You may have to click to enlarge the funding timeline infographic above. Like Be the first to like this post.