Capstone Insights

JANUARY 17, 2018

Touch governance : At a recent conference, I met a marketer who told me that his company was sending too much email, essentially spamming people. Touch governance: Identify shared traits between contacts receiving an overabundance of email. Twitter LinkedIn. product pages). Eventually, I moved on to an analyst role.

Marketing Automation Services 49

Marketing Automation Services Marketing Automation Automation Work Management 49

markempa

NOVEMBER 29, 2016

Twitter is much more conversational. I think the group should take a much more prescriptive and programmatic approach to deciding how they’re going to, and what they’re going to train their salespeople on, and tying it to the overall governance of social media policies, et cetera. My Twitter handle is @Jill_Rowley.

Marketing AI 0

Marketing AI Linkedin Marketing Automation Services B2B Sales 0

Ambal's Amusings

DECEMBER 14, 2011

Blog FusionSpark Twitter Fusionspark NewMedia2012. Manticore Technology, Marketo, Eloqua, to name a few). brands, non-profits, even government agencies) that’s going to make the past decade look more like a warm act, than the main event. Russell Sparkman. Content is essential, no matter what the marketing approach is.

Budget Programs 100

Budget Programs Content Marketing Marketing Automation Services Work Management 100

Convince & Convert

MAY 18, 2012

government, or Apple for that matter. If your company sucks, Twitter’s not your problem. So, one day you created a Twitter account and you had zero followers, and today you have a Twitter account and you have a kajillion followers. That’s a crisis. Certainly, they’re not ExactTarget on the email side.

Paid Content 115

Paid Content Enterprise Management Work Management Marketing Management 115

Martech Advisor

OCTOBER 7, 2019

It helps to have hands-on experience on a widely used MAP such as HubSpot, Marketo, or Oracle Eloqua. Workflows are a set of steps/activities governed by rules to complete a task. Proficiency in HubSpot, Marketo, or Oracle Eloqua or experience of working on email marketing campaigns, lead generation and nurturing, and Google Analytics.

Marketing Automation Services 47

Marketing Automation Services Enterprise Management Work Management Marketing Management 47

Hinge Marketing

DECEMBER 29, 2015

Automation tools do not care if you’re selling consumers, businesses, or if you are selling to the government (B2G). Many cite the start of marketing automation in 1999 with Eloqua and SilverPop, and InfusionSoft has been around since 2001. Marketing Automation tools are just for B2C brands, not B2B, professional services firms.

Marketing Automation Services 48

Marketing Automation Services Marketing Automation Automation Tools 48

Hubspot

AUGUST 21, 2012

The company works with a massive cross-section of industries, from government to life sciences. Eloqua's Amazing Infographics. Eloqua , a marketing automation company, is a big believer in inbound marketing and the value of content for B2B. GoToMeeting's (Citrix) Terrific Twitter Content. Visual Content.

Paid Search Agency 28

Paid Search Agency Companies Work Management Eloqua 28