Kaon

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Face-to-Face Selling Is Still Effective

Kaon

While this is certainly not true for every product category, the reality is that in order to improve your sales and marketing effectiveness, you have to excel in face-to-face meetings. Oxford Economics studied the effectiveness of virtual meetings (phone, video, chat, etc.) Not every customer interaction has to happen face-to-face.

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Explosive Growth and Opportunity Fuel Kaon’s European Expansion

Kaon

Kaon Interactive , whose interactive sales and marketing applications are used in nearly 150 countries, has announced its expansion into Europe to strengthen the company’s partnerships with global B2B organizations. KG, as new clients. It is a game changer.”.

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Kaon Interactive Wins Communicator Awards for Siemens and Tecan Applications

Kaon

Developed by Kaon Interactive, the ‘Building Technology’ application from Siemens is a disruptive sales and marketing storytelling app that dramatically improves the effectiveness and efficiency of complex solution storytelling using interactivity to build effective customer engagement. Kaon’s application for Tecan: [link].

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Why Interactive Sales and Marketing Applications are Not Enough for B2B Enterprise

Kaon

When an organization decides to develop an interactive sales and marketing application, these challenges are often undiscovered and unnamed, thus resulting in a costly process (of time and money) that has to be incurred at a later date when these needs are realized.

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Marketing In 2016–And Beyond–Will Be All About Value

Kaon

For each constituent in the customer’s ecosystem, there is a story–a story both of the individual and of the organization. The effect of this marketing innovation (digital interactive value stories) has been extremely effective in engaging more interactive conversations with customers and prospects.

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Five Tips To Make Your Content Stand Out From The Crowd

Kaon

The objective of content marketing has shifted from lead generation to developing effective engagement. Experience has demonstrated that visuals combined with text copy are much more effective than either text or visuals alone. 140-character tweets), the use of visual imagery to convey important information becomes more effective.