Sat.May 05, 2012

Trending Sources

SEO, Meta Descriptions, Content, and Generating Leads

NuSpark

Hi, It’s Paul Mosenson, President of NuSpark Marketing. I welcome a guest post from our chief SEO tactician, Elizabeth Donkus. You’ll find this interesting. Most SEO people aren’t marketers. They may be great technicians, but we need help when it comes to writing compelling content that drives leads. First, what exactly is the Meta description? as a factor for ranking.

SEO 108

Marketing Automation does not make you smarter, better looking or a better marketer

Fearless Competitor

Happy Cinco De Mayo from Find New Customers ! Find New Customers is working with a software firm in CT. They suffer from a few problems: Little to no engaging content. No lead scoring. No marketing calendar, budget, etc. But, this firm does have a state of the art marketing automation software, Marketo. It’s certainly not Marketo’s fault, but the bottom line is this: “Buying software does not make you smarter, better looking or a better marketer.” ” Check out our SCORE Demand Generation Program if you face these challenges. What do you think?

Top Internet strategy, marketing and technology links for the week of May 5, 2012

Sazbean

Here are the top Internet strategy, marketing and technology links for the week of May 5, 2012… 10 ways to get into big trouble in marketing (Portent). How to Fight for More Social Media Resources In Your Company (Convince & Convert). If Your Email Newsletter Isn’t Generating Cash, Your Doing Something Wrong (ProBlogger). How Social Login Impacts Ecommerce (Get Elastic).

Boost your SEO with Hubspot's New Page App

Tomorrow People

The Hubspot page analysis and grader tools have been combined to give a great dashboard for ensuring your pages are search engine optimised , attracting visitors to your website and converting those visitors into Leads and Customers. Dashboard view. Total inbound links to your pages. List of pages. Page detail. Ranked Keywords. Inbound Links. Social Media. Conclusion. About the author.

Lead Generation Checklist

You spend a lot of time, energy, and money doing lead generation to capture leads but it's how you manage them that makes the difference between success and failure.