Convince & Convert
DECEMBER 25, 2011
(Happy Holidays! I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. This is #6. One of my most useful posts, and I really like using presentations as raw material for blog posts. Enjoy. – Jay). Can social media be measured? If course it can. But it’s not always easy.
Hubspot
DECEMBER 25, 2011
Everyone knows that Santa Claus is a busy man. That's why when kids write letters to Santa, they need to capture his attention quickly and help him understand the importance of their request. Sounds a lot like marketing, doesn’t it? It’s funny how much in common writing a letter to Santa has with email marketing. If you deconstruct the ideas within the letter, you can’t help but spot the similarities.
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