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Guide to B2B Marketing Resources for 7 Paid Platforms

KoMarketing Associates

Google launched its Academy for Ads back in 2016 and it covers Google AdWords, programmatic, DoubleClick and much more. Another great resource is Facebook Business News , which is frequently refreshed with new insights, stats, and events. . Twitter Ads. LinkedIn Ads. Other great resources & hidden gems.

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8 Ways to Use BASHO Emails in Cold Email Outreach – With Examples

Zoominfo

When Your Prospect Doesn’t Respond to Social Touches If your prospect has a social presence that allows you to do some research, but they haven’t responded to your social touches (reaching out on LinkedIn, or a Twitter @mention, for example), your prospect might be ripe for a cold email. Interested in more?] But he also needed a hook.

Outreach 113
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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. What percentage of Fortune 100 companies are on Twitter? How are marketers planning to allocate budgets this year?

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Banners Have 99 Problems And A Click Ain’t One

Marketing Insider Group

That’s 42% of every single person on the planet including babies according to Internet World Stats. But if you need more stats, here I’ve compiled dozens of stats to support the notion that banners have 99 problems but a click ain’t one. The average click through rate of display ads is 0.1%. ( DoubleClick ) .

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