How to Get the Most Value out of Your Programmatic Ads
Aberdeen
NOVEMBER 5, 2019
In fact, according to Forrester , programmatic advertising will account for the majority of all advertising spend over the next few years. Examples include AppNexus, BrightRoll, DoubleClick, etc. From there, you can create and push appropriate ads based on their stage: early (nurturing), middle (endorsement), or late (vendor-sort).
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