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What Is a Marketing Strategy?

Marketing Insider Group

Paid media includes paid search ads (PPC), digital display (banner ads), owned media includes content marketing, social media marketing, and email marketing, and earned media includes PR and link building. Here’s some proof: the top YouTube video on marketing strategy is all about doing getter Instagram and Facebook ads!

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Application Programing Interface (API) - An API is a documented interface that allows one software application to interact with another application. Google Documents - Google Documents is a group of web-based office applications that includes tools for word processing, presentations, and spreadsheet analysis.

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The Ultimate Guide to Ranking #1 on YouTube

Hubspot

If you enter the term “ecommerce seo” into YouTube, the following video shows up in the number one spot: It was published Jan 11, 2017 and was in the number one spot six months later. What does the number one ranking on YouTube really give you? And a growing percentage (around 15%) say they first found me on YouTube.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. DocStoc - DocStoc is an online sharing service for documents. Users can view, upload, share and sell documents. Blogging has emerged as a popular method of link building.

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40 Essential SEO Terms Marketers Should Know [Glossary]

Hubspot

Link Building - The activity and process of getting more inbound links to your website for improved search engine rankings. Sitemap - A special document created by a webmaster or a piece of software that provides a map of all the pages on a website to make it easier for a search engine to index that website.

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Hubspot

Application Programming Interface (API) - An API is a documented interface that allows one software application to interact with another application. Google Documents - Google Documents is a group of web-based office applications that includes tools for word processing, presentations, spreadsheet analysis, etc.

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Top 25 Content Types for Inbound Marketing

ClearVoice

These in-depth, fact-driven documents tell the story of a satisfied consumer. HubSpot explains how an automated email drip campaign can boost open rates and strengthen relationships. And if a segment of your audience is in an older generation, they look for these helpful text documents on your website. Case studies. FAQ guides.