The ROI Guy

DECEMBER 6, 2010

At the same time, B2B buyers are taking advantage of the wealth of information available via the Internet and social media to become more empowered, taking charge of the buying cycle. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

The ROI Guy

NOVEMBER 4, 2010

From these survey results, increased spending on content marketing for corporate web sites and social media would seem to help drive more / faster buying decisions. Sales is being invited later into the decision making process and even worse, potentially disintermediated from the cycle altogether. Latest Research.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Metadata

FEBRUARY 22, 2021

I think our one big compelling point, we’ve been working [Forrester] for years. The internet is about disintermediation. Mike Volpe: I think we were fortunate that we were marketing to marketers in the age of the Internet, and personalization, and social media and self publishing was coming alive. Come on, at SaaS?

B2B 52

B2B Enterprise Management Work Management Marketing Management 52

The ROI Guy

MAY 19, 2015

Forrester concurred , reporting that digital experiences are replacing sales reps at a rapid pace, foretelling a 22% decline in the number of B2B sales reps over the next 5 years = a total of 1 million sales reps expected to lose their jobs. Provide a virtual workspace that reps can use to do all their day-to-day activities. During the call.

Disintermediation 40

Disintermediation Planning B to B Marketing Proposals 40