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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

. @ Hubspot – HubSpot – Hubspot in all-in-one marketing software that brings your whole marketing world together in one powerful, integrated system. Marketo – Marketo.com – Marketing software. Storytelling through content marketing, blogs, social media & more. New York – [link].

Twitter 100
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How to measure ROI on creating and marketing content?

Ambal's Amusings

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Leading Lights: Marketing and PR Strategist David Meerman Scott – video interview. Blog Modern B2B Marketing Twitter Marketo InboundMarketer. One of the top challenges for any marketer is measuring marketing ROI.

ROI 100
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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Marketo's Modern B2B Marketing. Howard Sewell’s blog, Direct Connections. Content Strategy: The Future of Marketing (via Joe Pulizzi with Christine Halvorson). Marketing and Sales Alignment – Marketo eBook (New!).

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Does your B2B Marketing have Consistent Messages?

Ambal's Amusings

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Managing your messaging and brand consistency across marketing execution means that all of your tactics must be included in your overall marketing strategy. Leading Lights: Marketing and PR Strategist David Meerman Scott – video interview.

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How should B2B content differ for Business and Technical Decision Maker?

Ambal's Amusings

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Leading Lights: Marketing and PR Strategist David Meerman Scott – video interview. Tom Pick is an online marketing executive with KC Associates , a marketing and PR firm in Minneapolis, Minnesota, focused on B2B technology clients.

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B2B Content Marketing - Less is the New More?

Ambal's Amusings

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! When planning for content creation, B2B marketers need to take into account the information buyers need at different stages of the buying process. Leading Lights: Marketing and PR Strategist David Meerman Scott – video interview.

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The Content Marketing Question: To Gate or Not To Gate?

Ambal's Amusings

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Leading Lights: Marketing and PR Strategist David Meerman Scott – video interview. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Marketo's Modern B2B Marketing. The High-Tech Direct Marketing Handbook (Ebook).