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A Look at the Colorado Privacy Act: Predictions on the Future of User Data Protection

Convert

Consent obtained prior to direct marketing. Data Processing Agreement — This is common among all privacy laws. Put simply, it means an organization needs to draft a legal template where it describes the personal data processing activities taking place when using a service or product. Transfers to Third Parties.

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Utah: Another State to Pass a Data Privacy Law, the UCPA

Convert

Consent obtained prior to direct marketing. Processors should also oblige any subcontractors to maintain confidentiality and commission them only through a documented contract. Organizations operating in Utah should consider the UCPA in the same manner as other state laws. Reconsider your privacy policy.

Privacy 52
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GDPR: Why It Matters & What We’re Doing

Sharpspring

Passed by the European Union (EU), GDPR changes data privacy requirements for organizations that control or process personal data for people who live in the EU (and, yes, that includes folks in the UK), regardless of where the organization itself is located. Shiny New Privacy Policy. and EU privacy laws.

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Marketing in Europe? Wherever You Are, You Need to Know About GDPR

Content Standard

Anyone who maintains a record of personal data must adhere to strict guidelines to mitigate risk of breaches—which includes data stores in CRMs, marketing automation systems, and so on. Look at consent mechanisms, review and update privacy policies, and review data inventories. So what should you be doing to get ready?

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What General Data Protection Regulation Means For You

Stevens & Tate

Additionally, you must always give individuals the option to opt-in rather than opt-out of direct marketing – that means no more pre-ticked boxes saying ‘I want to receive promotions and updates, and you should check that any individuals currently on your mailing lists have consented to receive updates from you. Privacy Policy.

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How Data Security and Regulatory Compliance are Changing SEM

QuanticMind

Safe to say, consumer data has become a critical performance factor for digital and search engine marketing in recent years. In fact, it’s now practically impossible for businesses to gain visibility in either organic or paid search results without relying on consumer data insights.

SEM 40
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LEADING THE WAY: OUR SUGGESTIONS FOR AN IMPACTFUL B2B LEAD GENERATION CAMPAIGN

BDB

If the goal is for the landing page to be found via organic search, it should be SEO friendly and contain keywords with good search volume. Alternatively, if the purpose of the landing page is to be used as an endpoint in campaigns, organic search might not be so important. As usual in B2B, quality wins over volume.