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An Open Letter to Jimmy Wales

Webbiquity

Got your fundraising appeal for Wikipedia. Let me start by saying I’m a huge fan of Wikipedia; it is a truly amazing tool and a tremendous accomplishment. It’s a phenomenally time-saving research tool. The Wikipedia cabal. It’s an over-used PR buzzword. Call off the dogs. The Priesthood.

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Book Review: Social Media Marketing

Webbiquity

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

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Book Review: Social Media Marketing – An Hour a Day

Webbiquity

While many types of marketing and PR pros will find value in the book, it is aimed primarily at mid-level marketers (entry-level staff will lack the business acumen to pull this off, while senior executives will delegate it) at midsize to large organizations, possibly in b2b but more likely in the b2c space. Share this on Bebo.

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OneRiot.com - b2b marketing

Online Marketing Institute

Many B2B marketers and pr professionals have heard about the real time web, and are looking to learn more about how to incorporate it into the. NPR First shared by nmdphotography MJ Rest In Peace mjrestinpeace.com First shared by SohoTweet Ed McMahon - Wikipedia, the free encyclopedia Wikipedia First shared by badwithcomputer Read our blog.

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B2B Marketing Thought Leadership: Tom Pick

Adobe Experience Cloud Blog

Tom also writes for the WebMarketCentral Blog, providing resources and tools for the Interactive Marketer. After 14 years on the client side of B2B marketing, primarily in enterprise software, I moved over to the agency side in 2006 as a Marketing & PR Executive with KC Associates. You've been a B2B marketer since 1992.

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The 5 Best Social Media Sites for Small Businesses

WebMarketCentral

Note: the following is a guest post from expert researcher and freelance writer Heather Johnson on how businesses can effectively use social media as a component of PR efforts, and efficiently focus their efforts on the most productive sites. With this tool, you have 140 characters to answer the question, "What are you doing?"

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Web 2.0 and the Evolution of Marketing

WebMarketCentral

Tools to Drive Loyalty from iMedia Connection. tools to drive customer community participation. The article notes that Wikipedia has already become the dominant reference website -- outdrawing Encarta by a 3400 to 1 ratio -- and quotes Bill Tancer of Hitwise as saying, ""It's the participatory aspect of Web 2.0 Web Traffic.

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