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Best Interactive PR Articles and Blog Posts of 2009

Webbiquity

Interactive PR, sometimes called social PR, is a combination of search-optimizing press releases, creating social media releases through tools like PitchEngine , blogger outreach and the use of social media to promote company news and announcements. Blogger Outreach. Blogger Relations by Sourcing Innovation.

PR 100
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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

Social media has fundamentally altered the practice of public relations. And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Share this on del.icio.us. Share this on Facebook.

PR 100
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Everything from supply chain management, product design, customer service, accounting and beyond can be informed through analysing the data collected through your social media strategy. What I have learned so far is what I don’t like: those who use social media to shill their products and services, and those who post trivia.

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Build some social media marketing backbone you big wuss

Biznology

When you’re doing brand protection or customer service, even I have a apt sayings such as “hugs not horns” and “be kind for everyone you meet is fighting a hard battle.” Are people discussing your company, your product, your services, or you? Outreach is the lifeblood of social media engagement.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. Digg is the most technical; 12% of its outbound traffic goes to technology sites, vs. 10% from Twitter and 7% from Facebook.

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Online Marketing: The Definitive Guide to Marketing Your Business Online

seo.co

Even people who need your products or services can’t buy from you because they’ll never know about you. Do you have services or products unique to your industry? This might go without saying since it applies to all products and services in all industries, but consumers are always after things that are bigger, better, and faster.

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Blogger outreach is more PR than social media

Biznology

My expertise, however, is online community outreach and engagement. Back in 2006 I developed a strategy of blogger outreach that allowed my to reach out to more than just 25 top-tier bloggers by hand over time but to 2,500-5,000 bloggers. The Quantum Mechanics of Blogger Outreach. Be a Big Fish in the Blogger Outreach Pond.

Blogger 80