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Social Pros 25 – Alison Carlman, globalgiving

Convince & Convert

This is Episode 25 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Eric Boss & DJ Waldow’s Social Media Stat of the Week ( This week : The Wall Street Journal reports more people are turning to YouTube as their news source). Digg, it’s more of like the demise of Digg.

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What Are Your Target Audience’s 5 Top Web Sites?

Writing on the Web

Yet how many of us scramble to post on a blog or upload a video to YouTube without taking time to survey our target audience ? What are your online reading habits, blogs, websites, articles, videos, podcasts? I have invisible ninja’s who help me out when I’m busy. What about you? Blog this on Blogger.

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Content Rules: Secrets of Writing Compelling Content

Writing on the Web

And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc. This book will help you do that.

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The B2B Inbound State of Mind: Build the Brand

MLT Creative

Inbound marketing presents an incredible opportunity to communicate your brand messages to a broad audience who can become advocates to help share your message. Bookmark phenomenal content on Delicious, StumbleUpon or Digg. Record a podcast and publish it to iTunes. Create simple videos and publish on YouTube and Facebook.

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High Points on the Social Media Landscape

WebMarketCentral

Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Digg 243 33,433,760 +51.2 7 Media Sharing Sites where you can upload, promote, search and share non-text media such as video, photos and podcasts. 8 Podcasts iTunes 94,360 889,156 -10.3% 8 LinkedIn 14 11,246,726 +137.4%

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Viral Marketing for B2B Lead Generation, Part 2: Viral Promotion

WebMarketCentral

After blog and trade press mentions, social media and social tagging sites such as Digg and del.icio.us This includes sites like YouTube for video; iTunes for podcasts; and Insight24 for B2B webcasts, video and podcasts. These tactics can be helpful, but aren't at the top of the list for effectiveness.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Digg - Digg is a social news website that allows members to submit and vote for articles. David Meerman Scott recommends that marketers "earn their way in" (via publishing helpful information on a blog etc.)