Hinge Marketing

FEBRUARY 9, 2017

Return on marketing investment — or ROMI — is a measure of a firm’s marketing efficiency. In fact, there are many different ways to calculate ROMI — and just as many opinions on the best way to do it. Alas, we haven’t developed sophisticated new tools to make these tactics any more transparent or effective. Online advertising.

Work Management 48

Work Management Marketing Management Service ROMI 48

Valasys

AUGUST 6, 2019

If your business sales to other businesses you might get sleepless nights thinking over the best practices to amalgamate into your marketing strategies. Establishes brand equity & a brand resonance which differentiates the brands from their competitors. Isn’t B2B marketing tough? Well, it is. Builds grander customer loyalty.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Content Marketing Institute

OCTOBER 9, 2017

But, just like most things in the world of content marketing , email is not a set-it-and-forget-it tactic. Email is not a set-it-and-forget-it tactic, says @joderama. Go easy on sales-y messages. As such, he recommends customizing this valuable bit of real estate to speak to the recipient’s current stage in the buying process.

ROMI 103

ROMI Paid Search Agency Opt-out Ad Frequency 103

Anteriad

APRIL 25, 2023

Keeping up with the latest B2B Sales and Marketing terms is no simple task. With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. BANT stands for:  B udget – Do they have the ability to spend? 

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Keeping up with the latest B2B marketing and sales terms is no simple task. With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. BANT stands for:  B udget – Do they have the ability to spend? 

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84