Webbiquity

FEBRUARY 14, 2010

The key role of sales is to provide that last 5% needed to reach a buying decision: the company’s differentiating value , or what pain the prospect will experience if they don’t buy the right product or service. Customers are those who’ve advanced from email service providers (ESPs).

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Marketing Automation 100

Webbiquity

JULY 10, 2018

But for mature product categories, like email service providers, the emphasis is more on competitive differentiation. Among the most popular services are SerpBook , Microsite Masters , Authority Labs , AccuRanker , and SERPWoo. As markets mature, websites need to evolve. Special-Purpose SEO Tools.

Paid Content 212

Paid Content CMS Development Design Optimization 212

Webbiquity

OCTOBER 29, 2012

Website Presence (content published on a company’s own website, blog or microsite which ranks highly and attracts organic search traffic). Social Presence (tweets, Facebook posts, LinkedIn updates, social bookmarks, videos on YouTube, presentations on SlideShare, etc.).

Paid Content 100

Paid Content Optimization SEM Microsite 100

Webbiquity

JULY 26, 2010

Earnest on B2B ( Cross-Sell Acquisition Target Campaign Differentiation Statistics Experience ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). James Wood ( @earnestagency ) + others. Vital statistics for every B2B marketer , March 16, 2010. Rob Leavitt ( @robleavitt ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

APRIL 23, 2013

” Since content marketing itself is no longer a differentiator, practitioners are asking questions like: how can I efficiently create a steady stream of fresh, relevant content? What types of content are most valuable to my sales prospects? Content Marketing and SEO: The world doesn’t need another blog post by MarketingSherpa.

Top of Funnel 100

Top of Funnel Paid Content Copywriting Content Marketing 100