DemandBase, Google, Lead Qualification and netFactor

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DemandBase

Google

Lead Qualification

netFactor

A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

DECEMBER 18, 2011

Here are some screen shots of the kinds of information you can track from various platforms: This is VisitorTrack , a program developed by netFactor Corporation. Plus you can research trigger events with Google. DemandBase has a similar structure. I like the search engine and search phrase features. Here’s ReachForce.

Lead Generation

Lead Generation Reachforce Lead Scoring Lead Ranking

The 5 Top Media for Cold Prospecting

ViewPoint

JANUARY 26, 2012

Telephone is great for outbound inquiry generation, as well as lead qualification and nurturing. Direct mail Direct mail, for decades the workhorse of direct response communications for lead generation, still delivers the goods. Supplement your registration efforts with technology from vendors like NetFactor and Demandbase.

B to B

B to B netFactor Media SEM

B2B Marketing Zone

A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

The 5 Top Media for Cold Prospecting

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